Produce is mostly a floating department in this store (thanks to the grand aisle layout), but it did end up with a bit of wall decor. That's somewhat unfortunate, since this is probably the only part of Ultra-Premium that I just don't like. The paint color is really nice (I always love soft green paint), but the buzzwordy wall signs are just a bit too "tacky suburban upper-middle-class" for me. That being said, I really appreciate that this package has different design styles for different departments rather than having everything be the same (like in Lifestyle or Modern), even if I don't like all of those styles individually.
Still reserving judgment on its implementation in this store specifically... but I will say that what I've seen of it in other locations, this is one of my favorite current era décor packages.
ReplyDeleteYeah, this store is nowhere near as nice as the Pavilions stores I visited with this decor, but it's still quite nice by Seattle Safeway standards! Considering how cheap the Seattle Division implementations of Modern are compared to the original version, they didn't mess up Ultra-Premium too much.
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