The orange-and-blue frozen department matches the aisle markers, which have a similar, but much more subtle, color scheme. I've always liked the looks of Ultra-Premium's aisle markers, but for some reason, I found them bizarrely unhelpful when I was trying to actually find my way around this store to buy stuff. It seems like Ultra-Premium came up with new names for some of the things I was looking for compared to the traditional Lifestyle/Modern names I'm used to, plus them only having five slots doesn't help with the bizarre mix of products some departments have (none of the markers in the front actionway indicated that chips share an aisle with the liquor department, for example).
Comments
Post a Comment