So I've mentioned a few times that you don't see a lot of English in Eataly like you do in much of Italy, but there is one big issue with that claim -- when I was here, they were running a promotion titled Eataly Loves Pasta, in English, and those signs were present all over the store. That being said, basically everything else is in Italian, including the details of the promotion (so I'm not really sure what it entailed other than that they were giving out samples).
Huh, I guess the elbow patches on jackets look might be making a comeback! If it is trendy in Italy now, it'll probably end up here as well. I probably could try to make an elbow macaroni joke here, but I can't think of one!
ReplyDeleteIt is hard to make sense of why they would want to make signage in English. Surely most people know enough English to make sense of what is being said, but why not just use Italian instead especially when the topic, pasta, is Italian? Oh well, I guess the Eataly name is kind of based off the English name for Italy anyway.
This might be more relevant for a Kroger post, but since I have it open now, I'll go ahead and post it here. Here is a video from the Portal to Texas History website showing a Kroger in 1992. This is one bizarre Bauhaus color scheme here. Red, white, blue, and lime green! I'm sure you'll have thoughts about the lime green...and the wood paneling around the customer service booth! Note the flip-up carts (a common thing at Kroger at the time) and the hand baskets with Marlboro logos on them! Link: https://texashistory.unt.edu/ark:/67531/metadc2272363/m1/
That's definitely a color scheme!
DeleteI'm sure the reason Italian stores use English is pretty much the same as the reason American stores sometimes use languages like French or even Italian -- it sounds fancy and exotic. Eataly does that a lot less than a lot of other places in Italy, at least, despite its name being a play on English words (eat and Italy).
DeleteI don't know all that much about Bauhaus, but wow, that is an ugly version of it! What were they thinking there?! The wood paneling isn't that weird -- I've seen much newer stores that still have that same sort of paneling around their customer service office area.
Kroger had a few different common color combination packages with Bauhaus. This made each Bauhaus store feel a bit unique...though there weren't typically that many different color combinations. The earthtones ones and red, orange, white ones were the most common ones I saw back in the day, but there is also the baby blue and pink ones like the famous Southaven Kroger over in the land of Retail Retell. I've also seen maroon and grey Bauhaus decor in photos online.
DeleteI guess the point is that usually the colors are quite complimentary to one another, but I don't know about lime green and American colors! I'm really not sure what Kroger was thinking there.
Wood paneling was certainly common back in the day, but I suspect that doesn't make you feel any better about it, lol.