As you'd expect, the inside of the brochure features a map of the store, along with the start of the directory. To be perfectly honest, the directory part seems absolutely useless, since the aisles outside of the grocery section are unnumbered, and there really isn't anything to tie the list of products into what's displayed on the map.
The title of the directory is a tie-in to Fred Meyer's long-running slogan (all the way up to the Fresh for Everyone era, and maybe even still used alongside that) of "What's on your list today? You'll find it at Fred Meyer", which is shown on the cover of the brochure.
Yikes. Very useless.
ReplyDeleteYeah, no surprise these aren't a thing anymore.
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