What the aisle marker?

Anyone notice anything weird about the aisle markers here? Yep, those are Fresh and Local aisle markers, not the Marketplace ones I would expect to have been used in the 2018 reset. These are a replacement for the originals, which looked bizarrely similar to the ones from the Greenwood store, another custom-decor store from around the same time (though, of course, that custom decor was nowhere near as good as this one!). I assume they used these since the ceiling is too low for standard Marketplace aisle markers; that being said, low-clearance Marketplace ones do exist. Plus, they went to the effort of designing custom aisle-number-only Fresh and Local signs (see a couple of pictures back) rather than just using the standard Marketplace ones, which is just bizarre. So, yeah, no clue what's going on here!