Instead of actual produce department signage, this store had a giant welcome sign on the back wall of the grand aisle. Strange sign placement aside, it's certainly a very nice bit of decor, with the 3D wood lettering and wood slats on the wall flanking it (which had a swirl pattern in the background, washed out by the spotlights here). Note also the custom produce bins -- they actually aren't that nice (Kroger's love for oriented strand board is back with a vengeance), but they are customized with the brand's ampersand logo, which shows up again and again in this decor package.
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